cigar lighter not working

maybe some of you have had this problem and can help me out before i go tearing stuff apart to figure it out, the fuse is good but no power at the lighter outlet

try checking the wires from the back. or take off the neg battery term and take a flat head screw driver or a stick. try to pry up the metal piece on the side wall of the plug. try to move it a little at a time or u might have a hard time pushing the plug in.